向<我是歌手>學習,我們seo也應該不斷更新,2013seo技術技巧大全~
seo就相當于現在的綜藝節(jié)目,人們可以選擇各種自己喜歡的節(jié)目,你的節(jié)目不更新,不創(chuàng)新,大家在之前有新鮮感,看厭了。就會選擇其他節(jié)目。
值得我們膜拜的就是,湖南電視臺,<kldby,搞了好多年了,不知道~~~~>
韓國的電視節(jié)目:絕對是大神---特別學習推薦<我是歌手>
搜索引擎如何來確定原始
包括1時間
2。出現在其他網站上
在其他網站上是否有類似的內容
文章的鏈接地址
舊的域名權重的重量以上的新域名
收購舊域名的快速發(fā)展,新的網站的站點。然而,收購這些舊域的前提下,在這些領域的結合位點沒有作弊。
是否支持404錯誤頁面
服務器頭檢查工具可以用來訪問一個不存在的URL的頁面,看看在返回HTTP頭,有信心,返回“404未找到”。
W3C標準的搜索引擎優(yōu)化
更多的國內互聯網用戶,IE瀏覽器,但在世界各地的互聯網用戶,有些用戶不使用IE瀏覽互聯網上的內容,這些用戶將使用一些其他的瀏覽工具,如Netscape,Mozilla的火狐,Opera。如果網站是不是一個W3C標準的用戶使用其他瀏覽器,你可以看到這些網站。此標準是國際上通用的標準,該網站將與任何瀏覽器來瀏覽,能夠達到這個標準。
DIV + CSS對SEO
1。代碼精簡
簡化的亮點:一是提高蜘蛛的抓取速度,雜項最短的時間內抓取整個頁面的代碼,這本文集的質量有一定的優(yōu)勢:高效抓取的頁面,你會收到這樣的蜘蛛,所以包括的數目一定的好處
2。嵌套表
根據目前掌握的情況看,蜘蛛抓取的頁面布局表中遭遇跳過嵌套多層嵌套的表格,或放棄整個頁面。使用一個表單頁面,為了達到一定的視覺效果,不得不套用一個以上的表格。如果嵌套表的核心內容,蜘蛛抓取跳過這一段沒有抓取到的頁面的核心,這個頁面成為了類似的網頁。
網站過多的相似頁面會影響排名及域名信任。
3速度問題
DIV + CSS布局和表布局的代碼相比減少了頁面加載速度有了很大的提高,這是非常有利于蜘蛛爬行。過多的頁面代碼可能造成爬行超時,蜘蛛就會認為這個頁面無法訪問,記錄和重量的影響。另一方面,真正的網站,而不僅僅是追求包容性,排名,快速的響應速度是提高用戶體驗。
修改設計更加高效,
保持視覺上的一致性,
6。排行
靜態(tài)頁面搜索引擎優(yōu)化
搜索引擎的靜態(tài)和動態(tài)頁面并沒有特別的好或壞,但有時動態(tài)頁面的參數機制不利于搜索引擎,靜態(tài)頁面更容易把它列入。此外,靜態(tài)頁面在一定程度上降低了系統(tǒng)的負載,同時也提高了速度的頁面訪問量,系統(tǒng)的性能和穩(wěn)定性。不需要真正靜態(tài)的,只需要偽靜態(tài),也可以通過一些軟件開發(fā)和服務器技術。
目錄級SEO
如果頁面被存儲在三個或更多個目錄,搜索引擎抓取將是困難的,許多的元素不包括在內,一般存儲盡可能多的內容的重要性,所以,不僅包括的速度相比,頂端級目錄,排名比深層次的目錄要高。同時,設置該目錄中的關鍵字是非常重要的,當然,有時您正在訪問的域名并不一定只在根目錄下的目錄,將肯定比單頁,目錄頁,這種單一的頁面在搜索高發(fā)動機的重量。
如果關鍵字級別分為三個層次。作為一個例子,關鍵字“網站策劃”網站策劃“是核心關鍵詞。當然,單詞”網站策劃“,許多延長的期限,例如:很多的兩本書,網站策劃,網站策劃方案,網站規(guī)劃策略擴展關鍵詞。設計結構的網站時,網站策劃作為一個核心關鍵詞,這個詞必須出現在域名中,這兩個擴展關鍵字可以作為一個子欄目出現在目錄名,例如,在這部分的網站策劃方案添加到第三層,是專門優(yōu)化的三個關鍵詞的頁面,包含一個單頁網站策劃方案下載該網站的頁面結構中包含重要的關鍵字,成都到優(yōu)化的重視程度。的關鍵字相匹配的重要的關鍵詞被放在一個重要的位置。
一些設置技巧:
延伸出來的列名作為核心關鍵詞,這兩個關鍵詞,這可以算作一個關鍵字二級分類。
2。擴展出來的三個關鍵字兩個關鍵字作為主關鍵字,你想添加一個單頁,關鍵字的具體內容頁。
目錄文件名SEO
關鍵詞無所不在的原則,你可以使用目錄名和文件名的關鍵字。單一的關鍵字直接命名為文件名稱,關鍵字組,你需要使用單獨的分隔符之間的這些話連字符“ - ”
分居,和下劃線“_”空間“%20”URL也很頻繁。因此,如果“地圖”選擇英文的文件名,以下三種分離方式:中國 - map.htm China_map.htm,與中國%20map.htm的。
這些類型的書面形式是合適不合適哪個?
目前,谷歌和其他搜索引擎不同意“_”作為分隔符。每次運行的中國地圖和中國%20map,等于中國地圖,但China_map一起被讀入Chinamap關鍵詞失去意義。中國 - map.htm正確的寫法,千萬要注意。因此,如果關鍵短語的目錄和文件名,用連字符“ - ”而不是下劃線“_”是分開的。
SEO頁面的大小
這似乎并沒有定論。推薦控制在35K到100K左右就可以了,當然,越小越好的情況下,以確保其他條件頁。我們先澄清下頁的是什么樣的概念。有些SEO新手可能會問,如果我有30K的網頁的HTML源代碼頁,兩張圖片分別為100K和80K,以及一個外部CSS文件的引用,15K大小,也把頁面上的2M音頻文件,然后在頁面音量?大多數人都承認,頁面大小為30K。頁面大小實際上是指源文件大小的頁面輸出后,服務器解釋HTML文檔不包含PHP語言解釋,ASP,和其他語言,但不包括Flash,圖片,音頻,視頻文件,還可以不包括外部呼叫(如果它不直接寫入在此類別頁面的源代碼中的),CSS,JS文件。但是Firefox的一個插件YSlow的分析頁面大小,包括以上的大部分內容。事實上,從另一方面,考慮到圖片,宣傳,CSS,JS,應該優(yōu)化土地
黨。使web變得更小的方法有很多,作為處理可以用來壓縮頁代碼中,尋呼等的手段,也可以使用Web“減肥”軟件工具,如自動處理。
設計技能的標題(標題)
標題是一個頁面的核心,首先是從標題優(yōu)化網頁開始。
設計中應遵循的標題內容如下:
1只放1至2個關鍵字
因為太多的關鍵詞會稀釋核心關鍵詞,搜索引擎不知道哪些關鍵字,哪些關鍵字是不是好的排名的頁面突出。
不要超過25個字符,50個字母的字母表
只有標題描述的核心關鍵詞的標題是搜索引擎太長,也省略了后者的一部分,整個標題不能集中。
3個核心關鍵詞的排放量較前的位置
很多網站把公司名稱的標題最重要的是,這是錯誤的,除非該公司的網站名稱包含關鍵字,因為搜索引擎的關鍵詞的頂部是最重要的關鍵詞。
4,不要有一個特殊的符號
分隔“,”“,” - “是更好的。
5。進入長尾關鍵詞
用戶搜索不同的搜索關鍵詞也會有所不同,那么我們就應該考慮整合的長尾關鍵詞,如:“網站策劃,網站規(guī)劃方案的300家公司!”不僅核心關鍵詞重復2次,很自然地變成了“方案”長尾關鍵詞。當用戶搜索網站策劃方案,該網站將在前面的搜索引擎排名。
每個頁面不相同
的網站的每個頁面的標題是相同的,那么在搜索引擎沒有任何意義,因此它不會給很好的排名,該網站也將無法獲得更高的流量。
Description(描述)的設計技巧
只要把四個關鍵詞是更好的
的情況下,這取決于實際情況,舊的網站,大型網站,搜索引擎的熱門關鍵字可以重復幾次關鍵字,因為該網站具有一定的重量,不會容易收到懲罰。如果網站是新建成的,小型和中型的網站,不堆積關鍵詞,關鍵詞是最好的選擇。
不要超過100個字,200個字母的字母表
最好用最短的描述的一部分,不僅要控制的話,也能保持的語句流利。
3個核心關鍵詞的前
標題真理,但設計將更加困難,因為該語句是比較長的
不要有特殊的標點符號。
5。進入更多的長尾關鍵詞
說明要融入更多的長尾關鍵詞,用戶經常搜索可以搜索關鍵字說明年就自然地進入,這會增加不同的關鍵字搜索排名和流量。
每個頁面應該是不同的
每個頁面的標題,描述應該不一樣,和這個網頁的內容。
中關鍵詞設計能力(關鍵字)
過度使用關鍵字是到目前為止,許多搜索引擎不再通過檢索大量的垃圾,即使有多個關鍵字元,或與優(yōu)化的整體,但在未來,這也將是搜索引擎放棄使用。記住逃避中幾個問題的描述關鍵字,關鍵字不能重復使用,一個良好的關鍵字優(yōu)化的字符不應該超過4個關鍵詞。設定的關鍵字,注意英文小寫,用“,”分開,如果不分開,那么搜索引擎會認為這是一家之言。
How search engines to determine the original
1 time is included
2. Appeared on other websites
Are there similar content on other sites
Article link address
The weight of the old domain weight above the new domain name
The acquisition of the old domain name will make the rapid development of the new site for the site. However, the acquisition of these old domain premise is that before these domain binding sites were not cheating.
Whether to support the 404 error page
Server Header Check tool can be used to access a non-existent URL of the page, look at the HTTP Header return, confident that returns "404 Not found".
W3C standard for SEO
More domestic Internet users, IE browser, but Internet users around the world, some users are not using IE to browse the Internet content, these users will be using some other browsing tools, such as Netscape, Mozilla , Firefox, Opera. If the site is not a W3C standard users to use another browser, you can not see these sites. This standard is a common international standards, the site will be able to meet this standard with any browser to navigate.
DIV + CSS for SEO
1. Streamlined code
Code to streamline the benefits of the highlights: One is to increase the the spider crawl rate, miscellaneous shortest time to crawl the entire page, this collection of quality has certain advantages: efficient crawling the page, you will receive a spider like, so included the number of certain benefits
2. Nested tables
According to the current master of the situation, spider crawling the page layout of the table encounter skip nested multilayer nested tables, or to give up the whole page. Using a form page, in order to achieve a certain visual effect, have to apply more than one form. If the nested table is the core content, spider crawling skip this paragraph does not crawl to the core of the page, this page became similar pages.
Too many sites of similar pages will affect the ranking and domain trust.
3 speed problem
DIV + CSS layout and table layout reduction compared to the code of the page loading speed has been greatly improved, which is very beneficial to the spider crawling. The excessive page code may cause crawling timeout, spider will think that this page can not be accessed, the impact of the recording and the weight. Real site, on the other hand, is not just the pursuit of inclusion, ranking, fast response speed is to improve the user experience.
Modify the design more efficient
Maintain visual consistency
6. Ranking
Static page SEO
Search engine on the static and dynamic pages and there is no particular good or bad, but sometimes the dynamic page parameter mechanism is not conducive to the search engines, static pages more easily included it. In addition, static pages to some extent reduce the load on the system, but also improve the speed of page views, system performance and stability. Do not need to really static, only need pseudo-static can also be done through a number of software development and server technology.
Directory level SEO
If the page is stored in three or more directories, search engines crawl will be difficult, many of the elements are not included, the general importance of the content as much as possible is stored, so that not only included the speed compared to the top-level directory, ranking than the deep-seated directory to be high. The same time, set the keywords in the directory is very important, of course, sometimes domain is not necessarily only the directory in the root directory, there will be certainly better than a single page in the directory page, this single page in the search engine weight high.
If the keyword level is divided into three levels. As an example, the keyword "site planning" site planning "is the core keywords. Of course, the word "site planning" many extended term. Example: a lot of two books of site planning, site planning program, site planning strategies to expand keywords. Design the structure of the site when the site planning as a core keywords, the word must appear in the domain name, and those two expansion Keywords can be used as a sub-columns appear in the directory name. For example, in this sub-part of the site planning program to add to the third layer of the page that is specifically optimized three keywords, contains a single page in the site planning program download. That website page structure contains important keywords Chengdu To optimize the degree of importance of the keyword to match the important keywords to be placed in an important position.
Some settings tips:
The two Keywords extended out from the core keywords as column name, this can be counted as a keyword secondary classification.
2. Expansion out of the three keywords from the two keywords as the main keywords you want to add a single page, the keywords of the specific content page.
Directory file name SEO
Keywords ubiquitous principle, you can use the directory name and file name to the keywords. Single keywords directly named the file name, keyword group, you need to use separate delimiter between these words hyphen "-"
Separated, and the underscore "_" space "% 20" URL also frequent. Therefore, if the "map" choice English file names, the following three kinds of separator way: China_map.htm, China-map.htm and China% 20map.htm.
These types of writing Which is appropriate inappropriate Which?
Currently, Google and other search engines do not agree with the "_" as a delimiter. Of each run China-map and China% 20map,, are equal to China map, but China_map be read into Chinamap together Keywords loses significance. The China-map.htm the correct wording, do pay attention to. Therefore, if the directory and file name of the key phrases, use a hyphen "-" instead of an underscore "_" are separated.
The size of the page for SEO
This does not seem conclusive. Recommended control in about 35K to 100K on it, of course, the smaller the better in the case to ensure that the other conditions page. Us first clarify the next page volume is what kind of concept. Some SEO newbie might ask, if I have 30K pages Html source code page, two pictures were 100K and 80K, as well as an external CSS file references, 15K size, also put on the page forward to a 2M audio file, then the page volume? Most people recognize that the page size is 30K. Page size is actually refers to the source file size of the page is output after the server interprets HTML document does not include the PHP language has not been explained, ASP, and other languages, not including Flash, images, audio, video files and also does not include external calls (if it is not directly written in the source code of the page within this category), CSS, JS files. But the Firefox a plug yslow analyze the page size, including more than most of the content. In fact, from the other hand, considering the picture, outreach css, js, it should be optimized land
Party. There are many ways to make the web become smaller, as the means to deal with can be used to compress the page code, paging, etc., can also use the Web to "lose weight" software tools such as automatic processing.
Design skills of the title (Title)
Title is the core of a page, the first is to optimize the page start from Title.
To be followed in the design of Title content is as follows:
1 put only 1 to 2 keywords
Because too many keywords will dilute the core keywords, the search engines do not know the page to highlight which keywords and which keywords are not good ranking.
Do not exceed 25 characters, 50 letters of the alphabet
Title only description of the core keywords can be the Title search engine too long also omitted the latter part of the entire Title can not be focused.
3 more core keywords emissions more forward position
Many websites put the company name on the Title foremost, this is wrong, unless the company website name which contains keywords, because the search engine that the top of the key words is the most important keywords.
4 Do not have a special symbol
Delimited by "," "," "-" is better.
5. Into the long tail keywords
Users search different search keywords will be different, then we should consider the integration of long tail keywords, such as: "site planning, site planning solutions for the 300 companies!" Not only the core words repeated 2 times, and very naturally into a "program" long tail keywords. When users search site planning program, the site will be ranked in the front of the search engines.
6 each page not identical
Title of each page of the Web site are the same, then the search engines do not have any sense, so it does not give good rankings, the site will also not get higher traffic.
Description (Description) design skills
Just put the four key words is better
The case of this depends on the actual situation, the old site, large sites, Popular keywords can be repeated several times keyword, because the site has a certain weight, the search engines will not easily received punishment. If the website is newly built, small and medium-sized site, do not pile up key words, the four key words is the best choice.
Do not over 100 words, 200 letters of the alphabet
Best to use the shortest part of the description, not only to control the number of words, but also to maintain the statement fluent.
3 more core keywords more on the front
Title truth, but the design will be more difficult, because the statement is relatively long
Do not have a special punctuation.
5. Into the more long tail keywords
Description to be incorporated into more long tail keywords, as users often search may search keywords naturally into Description years, this will increase the ranking and traffic of different keyword search.
Each page should be different
Each page's Title, Description should not the same, and the content of this page.
Keywords design skills (Keywords)
Excessive use of keywords is a lot of garbage produced by far the many search engines no longer through the retrieval, even if there are several keywords with meta, or with the optimization of the overall, but in the future this will also be the search engine to give up to use. Remember to evade several problems in the description of the keywords, keywords that can not be reused, a good keyword optimized character should not be more than 4 keywords. Set keywords, pay attention to the English lowercase, with "," to separate, if not separated, then search engines will think that is one of the words.
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